Premium OBR - Globus Delicatessa
Establish a local strategic cooperation for fresh food onboard flights
Globus Delicatessa - Premium OBR
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AIM
Find and establish a local strategic cooperation for fresh food that satisfies highest quality demands
SOLUTION
Partnership with Globus, a local premium department company
Each program is developed in close collaboration with the airline. In the case of the national carrier SWISS International Air Lines, Retail in Motion has proven that buy-on-board also works for premium airlines. The program SWISS Saveurs was honored with the Onboard Hospitality Award as Catering Innovation of the Year.
Together with the well-known Swiss partner Globus Delicatessa, the aim of the program is to offer authentic Swiss dishes, hand-made gourmet sandwiches, and loca snacks and beverages. In 2020, the program exceptionally won two awards: “Best for Sustainability Onboard” and “Best Onboard Snack- Best for First/Business.”
